The year was 1996-97. The Employee First, Customer Second transformation was in full swing. Employees were buzzing with excitement, but our customers remained unconvinced. They had many choices, and we struggled to offer something unique. Worse, our customer base was under constant attack from bigger competitors.
We needed something drastic to win our customers over. But how?

The year was 1983 and it was my first day at one of India’s premier management institutes when some invaders stormed into the classroom and stabbed our professor before vanishing into thin air. Professor had blood all over him.

One summer as a kid, I worked on a poultry farm, tasked with moving eggs from the henhouses to the storage sheds. Soon, my youthful impatience kicked in, and we experimented with every shortcut we could think of to finish early and cool off in the tubewell. No matter what we tried, the outcome was the same.

In every startup’s journey, there’s a pivotal moment that determines success or failure. For Comnet, our first startup, it was securing our first major contract. As a new player without a well-known brand, convincing potential clients of our capabilities was daunting.

It was 1985, and the campus placement season at XLRI was in full swing. I was burning with a high fever and unable to get out of bed to attend any interviews. With every passing hour, my chances of landing a much-needed job dwindled, yet a little voice in my head kept saying, “Hold on, Vineet, your time will come!”